Paperback writer

Behind the scenes info for those readers outside the publishing industry: How do publishers decide when to release paperbacks after hardcovers?

Although it depends on the publisher, the paperback release usually comes when sales for the hardcover book have subsided with the average time being six months to a year between the initial hardcover release and the paperback edition. With the release of the paperback version, publishers are able to create a new round of publicity for the book that can create enough fanfare to entice a new crowd of buyers along with the super fans purchasing another copy of their new favorite book that is more travel friendly.

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